With a plethora of email clients available for the end user and each one rendering emails in different ways, coding and designing an email can cause turmoil for email marketers.
After Gmail and Apple Mail, Microsoft Outlook is the next big player in the email industry. Outlook has been a great influence for both B2C and B2B email messaging with its journey from being the first free email service to building variations of desktop mail programs. There are different versions of Outlook available for desktop, webmail, and mobile environments and it is bundled under the moniker of ‘Windows Mail 10’ with Windows 10. Statistically, Windows 10 is now installed in 29.8% of global systems which means email developers need to address the issues faced in ‘Windows 10 Mail’ along with other Outlook versions.
A broken email means a disappointed subscriber and the impact of this will blemish your brand identity in the longer run. Hence, most marketers avoid sending emails via Outlook. Monks’ team of experienced developers test every developed email on Outlook against the pitfalls described below.
FULL ARTICLE > https://elasticemail.com/blog/transactional_email/email-rendering-issues-in-outlook-and-hacks-to-save-the-day
Last modified: Tuesday, February 18, 2020 at 12:49 pm